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Monday, April 07, 2008
StudioX Producer Graham Robinson Featured in BC Business Magazine
 Graham Robinson, our Executive producer here at StudioX was featured in the March 2008 issue of BC Business Magazine. Check out the interview.
I moved here because I wanted to start a branch office for StudioX and a Chinese version of Djvibe.com, our social network for DJs.
The first thing I did was travel around different parts of the country to get a feel for the youth culture in China.
The biggest shock was the gap between rich and poor. Most expats don’t get to see this until they head outside of the rich cities. It really makes you appreciate how well we live in Canada.
The best thing about being here is there are so many nightclubs that are all packed. This has been great for business.
The biggest challenge has been learning the language. Learning Mandarin before you plan on heading to China makes things a lot easier, including chatting up cute girls at the club.
Read the full ArticleLabels: bc, business, china, chinese, graham robinson, magazine, mandarin, marketing, shanghai, video, video production, viral, viral video, web, websites, youth
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posted by DJViBE TV @ 9:00 AM
Friday, January 04, 2008
Japanese Dancing Kids got Viral Power
Wednesday, July 18, 2007
Revver to Launch Impression-Based Video Advertising Options
LOS ANGELES--(BUSINESS WIRE)--Revver, Inc. ( http://www.revver.com/), the first marketplace for online videos, today announced that it will make impression-based advertising products, including pre-roll and post-roll video ads, available to advertisers and content owners this month. These ads will offer new, more effective ways for advertisers to reach viewers and for content owners to earn revenue.
The new ads will be tested in the coming weeks. Revver already offers a Cost Per Click (CPC) ad product, a clickable frame at the end of a video, which pays a user according to the number of ad clicks. Revver will add Cost Per Thousand (CPM) ad products, which pay a user according to the number of ad views, to its service. With this launch, Revver will extend greater flexibility to advertisers and content owners. Advertisers will be able to blend ad products, and content owners can choose whether to use the new formats.
“Today, Revver stands alone in the convoluted online video market for offering a simple and effective service that links advertisers with content owners,” said Kevin Wells, CEO. “As the demand for online video advertising continues to grow, we’re building a customizable range of ad products to better meet our partners’ needs.”
New products include pre-roll and post-roll video ads. Uniquely, Revver can also match pre- and post-roll ads to create ‘bookends’. Pre-roll ads will be no longer than fifteen seconds in length. To qualify for a pre-roll ad, a video must be at least thirty seconds long among other conditions. As ever, Revver will split the advertising revenue generated 50/50 with content creators, and those who simply share or host others’ videos can receive twenty percent of the revenue off the top.
About Revver
Revver pioneered the online video advertising market with the debut of its video sharing service powered by advertising in 2006. Revver’s open system enables any content owner — from amateur to professional — to share content across the Internet and additional distribution channels, including mobile and broadcast, and rewards them with a percentage of the advertising revenue generated. Revver also vigorously upholds content owners’ rights by screening each video submitted and not accepting copyright-infringing content. For more information, visit http://www.revver.com/. Labels: advertise, advertising, news, online, podcast, podcasting, post, pre, revver, roll, upload, video, videos, viral
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posted by DJViBE TV @ 8:45 PM
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